The two pie charts compare the types of gifts that men and women in the USA buy for each other on Valentine’s Day.
First, the top three gifts are cards, candy and flowers. More women buy candy and cards then men. More men, 10% bought perfume and cologne whereas 4% of women bought them. In addition 1% of women bought spa and personal care, but 6% of men bought them. Men and women bought nearly the same percent in jewelry gifts. Although seven percent of men prefer to buy lingerie, fewer women prefer to buy lingerie.
To conclude, the most popular gift that men and women would like to buy is cards. Also between 17% to 25% men and women prefer to buy other gifts.
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